An enchanted world!

An enchanted world!

Ciao Pinelle and Pinelli, today I want to tell you about an enchanted world, full of colours and drawings… a world full of new people, places and stacks of creativity: The world of Adele Virgi.

Sonia Bruganelli, a dear friend of mine, has created this fantastic world of clothing for kids, inspired by the imagination and passions of her daughter, whose name is Adele, of course.
I’ve known Sonia for years and I know how much she puts into her work, and when I asked her where she got the idea from, she explained that she wanted to create a girls’ clothing range that could be personalised according to the wearers’ own tastes, giving free rein to their creativity.
So I decided to go and visit her with Mia at her new shop in Rome, right on the eve of its opening!!! Then Rebecca, whom you all know because she is my friend Ezia’s daughter and you’ll have seen her many times here on my blog since she’s also Mia’s best friend, is one of the brand endorsers together with Adele.

The kids had a whale of a time trying on all the dresses and shoes, and they played with a ton of different toys specially made for them. It wasn’t like being in a clothes shop at all…it was more like being in some kind of fairytale world! I took lots of snaps for you, not just to show you the collection but also to take us all back to our childhood!!!
A big kiss to all of my pinelle… mums and otherwise, with this post dedicated to our endless imagination!

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Sonia ale

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